Tyler Nance Shares Insight Into Viral Success Of His Hit Single, “Keeps Me Sane”

Tyler Nance, Billboard’s Country Rookie of the Month for September, has rapidly risen from a welder and cattle farmer in rural Missouri to a breakout country music artist with his viral hit, “Keeps Me Sane.” The track, which Nance co-wrote with Brent McCollough and Donnie Napier, was released in July 2024, and it has since amassed 17.9 million U.S. streams and propelled him to No. 32 on Billboard’s Emerging Artists chart. Written during a moment of personal reflection, the song’s relatable themes of anxiety and healing resonated widely, earning the 21-year-old rising country star millions of streams and a spot on Spotify’s Viral 50-Global list. Since debuting with “Bad News” last fall – which now has over 4 million streams on Spotify – the Wasserman-booked Nance has released two EPs and is working on a full-length project, while also preparing to open for Justin Moore on tour this month, following successful supporting stints for Bayker Blankenship and Kidd G. (Billboard)